London's first pink pizza from Zia Lucia celebrates charity and experimentation

zia lucia pink pizza london

Pink is not for girls and pink is not for boys, pink is for pizza.

Zia Lucia may be one of London's newest restaurant openings, but they're already pushing pizza boundaries. Not only experimental and community committed, this Italian pizzeria now boast one of, if not the only, pink coloured pizzas in London. We've seen pink popcorn, a pink curry and rumours of pink shrimp flavoured Pringles, but this is the ultimate surprise slice.

Cute, you say. N'aww, you say. I WANT SOME, YOU SAY. Not only is the Pink Pizza harking support for Breast Cancer Awareness Month this October, £1 from every sale of the rosy dish will be headed the Pink Ribbon Foundation's way. Infused with beetroot and plump with pretty, guests can opt for lashings of unique and delicious toppings, including a Vegan option that uses butternut squash cream, or a 'pizza bianca' swap that replaces the classic tomato base with olive sauce and truffle honey. 

Hoping to snag a salmon-coloured slice? The Pink Pizza Campaign will take place from 1st - 31st October at Zia Lucia.