LDC Masterclass: How to take your brand international - with Onwards & Up

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  • LONE DESIGN CLUB

Description

  • Classes
  • Tickets from £16.50
  • Background Music
  • Over 18
  • Mon, 29th Apr 2019 @ 17:30 - 20:00
  • 17:30 - 20:00

Join us as we welcome back buying + wholesale expert Toyin, of Onwards and Up for another helpful masterclass. This time Toyin will be sharing her wisdom on how to take your brand global, offering insights, advice and answering all your questions. Have you considered breaking into the international market and selling your brand in other countries? This talk will give you the tools needed to do just that!

More than ever before young fashion brands are securing their first wholesale orders from overseas stockists. In a globalised world having a proactive approach to exporting will give you a competitive advantage.

Having a good understanding of markets, pricing, cultural approach to doing business through to ensuring your products meet local regulations will all save you time and investment. Therefore, making it easier for you to capitalise on opportunities when they arise.

Let’s get proactive about internationalising your business and start to build a long-term strategy.

This events talk will focus on how to take your business international and maintain long term growth.

Are you ready?

  • Things to think about before taking the next steps to international, looking at your internal business processes, to ensure all elements are ready to support the next stage of growth.

Going international - how to plan your strategy

  • How to plan which markets to approach and when, what is the best route to market and why your route will not be the same for all markets.

  • Considering your product suitability and tailoring your marketing messaging to meet the new market needs.

How to maintain and continue to grow internationally

  • Creating a long-term business plan, do you need investment, what is your end goal?

  • Where to get further support

Small business tips for surviving Brexit.

Learn from the expert as Toyin shares her coveted industry secrets, drawing on her vast experience from brands such as Alex Monroe, Lulu Guinness, Kath Kitson, Marks & Spencer and so much more, and applies it to your emerging label in this brand NEW exclusive LDC masterclass.

What to expect: 

Toyin will cover all aspects on how to take your brand international starting with: are you ready? Then she will cover how to build your strategy and make it happen. Finally, she will advise on how to sustain your brand abroad. 

Topics will include:

  • Pricing
  • Trademark
  • Realities
  • Where to find support
  • Routes to market
  • AND MORE

    Who is the event for?

    Fashion, lifestyle businesses that have trading history of 6 months or more. This event is about practical advice to get your hands dirty to put into action right away, tools and tips we give you to make it happen.

     

    About Onwards and Up - Export Development + Digital Consultant

    Toyin has worked in international business development for over 12 years, with leading UK fashion designers and retailers.  Helping brands to develop their strategy to expand into new markets across Europe, Asia and the Middle East.  Onwards and Up, here to talk everything fashion and lifestyle business orientated. Priding myself on knowledge, connection and the mystical "how to" for fashion and lifestyle brands. I'm not just here to inspire and motivate you, but to make things happen.  

    Branching out in her venture Onwards and Up, Toyin works closely with brands, providing hands on help to grow their business.  Her work covers business and export development.  Also, being a digital geek without the jargon, working on SEO and user experience to improve online sales.

    Toyin has worked with brands including: 

    • Marks & Spencer
    • Alex Monroe
    • Kath Kidston
    • Aspinal London
    • Lulu Guinness
    • Orla Kiely 
    • Scoop
    • Debenhams
    • Olivia von Halle
    • + MORE

    Offers

    Promotions

    Tickets/Times

    Ticket Event time Cost
    Standart 17:30 - 20:00 £16.50

    Location

    Address

    LONE DESIGN CLUB, 55, Baker Street, Marylebone,, LONDON, W1U 8EW

    Nearest Station

    Baker Street (Tube)

    Organiser

    LONE DESIGN CLUB

    T&Cs

    1. The ticket holder voluntarily assumes all risks and danger incidental to the event for which the ticket is issued, whether occurring prior, during or after the event. The ticket holder voluntarily agrees that the management, venue, event participants, DesignMyNight (WFL Media Ltd) and all of their respective agents, officers, directors, owners and employers are expressly released by the ticket holder from any claims arising from such causes.
    2. Tickets are issued subject to the rules and regulations of the venue.
    3. Please check your tickets, as mistakes cannot always be rectified.
    4. Occasionally, events are cancelled or postponed by the promoter, team, performer or venue for a variety of reasons. If the event is cancelled, please contact us for information on receiving a refund from the responsible party. If the event was moved or rescheduled, the venue or promoter may set refund limitations. It is your responsibility to ascertain the date and time of any rearranged event.
    5. The venue reserves the right to refuse admission and may on occasion have to conduct security searches to ensure the safety of the patrons.
    6. Every effort to admit latecomers will be made at a suitable break in the event, but admission cannot always be guaranteed.
    7. We regret that tickets cannot be exchanged or refunded after purchase.
    8. Tickets are sold subject to the venue or promoter's right to alter or vary the programme due to events or circumstances beyond its control without being obliged to refund monies or exchange tickets.
    9. If this ticket is re-sold or transferred for profit or commercial gain by anyone other than the promoter, venue management, DesignMyNight or one of their authorised sub-agents, it will become voidable and the holder may be
    refused entry to or ejected from the venue.
    10. The venue may operate a No Smoking Policy.
    11. The promoter, venue management and DesignMyNight accept no responsibility for any personal property.
    12. The event listed on the purchased ticket is strictly for ticket holders who are over 18 years of age. Identification may be required.

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