Chivas Regal Launches New Bespoke Event Space In Bethnal Green

Added on . By Olivia Cheves.

chivas regal pop up event space london

Chivas Regal will host its 'Art of Blending' experience in new events space The Blend. 

Chivas Regal have launched a new bespoke events site in Bethnal Green. The Blend on Bethnal Green Road will play host to the brand's ever-popular 'Art of Blending' experience where whisky lovers and learners can acquire the skills of a master blender.

Customers will be taught how different flavour notes are blended to create the unique Chivas Regal taste by craftsmen at the top of their game, before being let loose to bring to life their own creations. The Blend also offers experience-goers the opportunity to discover more about their favourite spirit through informative talks given by Chivas Regal whisky experts.

Alongside their blending evenings, Chivas Regal will be using The Blend to host a series of DJ events to bring some proper Bethnal Green parties to the space. 

Running every Wednesday to Sunday until December 3rd, 'The Art of Blending' takes place at The Blend, 133 Bethnal Green Rd, London, E2 7DG. Tickets available here.