They are the sister site of Mercato, with a twist. Just like their beloved home site in Elephant and Castle, they are a sustainable food market featuring various independent food traders showcasing the very best of locally sourced world cuisine. What’s the twist? Mercato Mayfair is housed…
Italian Wine Tasting Experience in Mayfair
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- Mercato Mayfair
Description
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Food & Drink
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Tickets from £43.20
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Mayfair
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Over 18
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Various dates from Friday 21st August 2026
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Multiple start times (see ticket info)
Join us for a guided tasting that makes discovering Italian wine enjoyable, approachable and memorable.
You’ll sample a curated flight of premium Italian wines, each carefully selected to showcase different grape varieties, regions and styles. Throughout the experience, our wine experts will guide you through every pour, sharing the stories behind the wines and explaining what makes each one unique in a simple, engaging way.
Whether you’re completely new to wine or already an enthusiast, you’ll leave with a deeper understanding of Italian wine, greater confidence in choosing bottles you love, and a few new favourites along the way.
Your experience includes:
- A guided tasting of premium Italian wines.
- Expert hosts who make wine easy to understand.
- Stories about Italy’s most celebrated wine regions and producers.
- A relaxed, interactive atmosphere with plenty of opportunities to ask questions.
- Optional food pairings available to enhance your tasting.
Perfect for couples, friends, solo travellers, team outings and anyone looking for one of London’s most distinctive wine experiences.
Offers
Promotions
Tickets/Times
| Ticket | Event time | Cost |
|---|---|---|
|
Italian Wine Tasting Experience – 4 Wines
Your ticket includes a one-hour guided tasting of four carefully selected Italian wines, led by one of our wine experts. Discover new flavours, learn the stories behind each wine and enjoy a relaxed, interactive tasting experience in the heart of Mayfair. |
12:00 - 13:00 | £43.20 |
|
Italian Wine Tasting Experience – 4 Wines
Your ticket includes a one-hour guided tasting of four carefully selected Italian wines, led by one of our wine experts. Discover new flavours, learn the stories behind each wine and enjoy a relaxed, interactive tasting experience in the heart of Mayfair. |
13:00 - 14:00 | £43.20 |
|
Italian Wine Tasting Experience – 4 Wines
Your ticket includes a one-hour guided tasting of four carefully selected Italian wines, led by one of our wine experts. Discover new flavours, learn the stories behind each wine and enjoy a relaxed, interactive tasting experience in the heart of Mayfair. |
14:00 - 15:00 | £43.20 |
|
Italian Wine Tasting Experience – 4 Wines
Your ticket includes a one-hour guided tasting of four carefully selected Italian wines, led by one of our wine experts. Discover new flavours, learn the stories behind each wine and enjoy a relaxed, interactive tasting experience in the heart of Mayfair. |
15:00 - 16:00 | £43.20 |
|
Italian Wine Tasting Experience – 4 Wines
Your ticket includes a one-hour guided tasting of four carefully selected Italian wines, led by one of our wine experts. Discover new flavours, learn the stories behind each wine and enjoy a relaxed, interactive tasting experience in the heart of Mayfair. |
16:00 - 17:00 | £43.20 |
|
Italian Wine Tasting Experience – 4 Wines
Your ticket includes a one-hour guided tasting of four carefully selected Italian wines, led by one of our wine experts. Discover new flavours, learn the stories behind each wine and enjoy a relaxed, interactive tasting experience in the heart of Mayfair. |
17:00 - 18:00 | £43.20 |
|
Italian Wine Tasting Experience – 4 Wines
Your ticket includes a one-hour guided tasting of four carefully selected Italian wines, led by one of our wine experts. Discover new flavours, learn the stories behind each wine and enjoy a relaxed, interactive tasting experience in the heart of Mayfair. |
18:00 - 19:00 | £43.20 |
|
Italian Wine Tasting Experience – 4 Wines
Your ticket includes a one-hour guided tasting of four carefully selected Italian wines, led by one of our wine experts. Discover new flavours, learn the stories behind each wine and enjoy a relaxed, interactive tasting experience in the heart of Mayfair. |
19:00 - 20:00 | £43.20 |
|
Italian Wine Tasting Experience – 4 Wines
Your ticket includes a one-hour guided tasting of four carefully selected Italian wines, led by one of our wine experts. Discover new flavours, learn the stories behind each wine and enjoy a relaxed, interactive tasting experience in the heart of Mayfair. |
20:00 - 21:00 | £43.20 |
|
Italian Wine Tasting Experience – 4 Wines
Your ticket includes a one-hour guided tasting of four carefully selected Italian wines, led by one of our wine experts. Discover new flavours, learn the stories behind each wine and enjoy a relaxed, interactive tasting experience in the heart of Mayfair. |
21:00 - 22:00 | £43.20 |
Location
Address
St Mark’s, North Audley Street, W1K 6ZA
Area
Mayfair
Nearest Station
Bond Street (Tube)
Organiser
FirstGlass
FirstGlass is redefining the way people discover Italian wine. Our expert-led tastings combine premium wines, engaging storytelling and a relaxed, welcoming atmosphere to create memorable experiences for wine lovers and beginners alike. Based in the heart of Mayfair, we showcase exceptional Italian producers and help every guest discover wines they’ll love.
Venue
T&Cs
1. The ticket holder voluntarily assumes all risks and danger incidental to the event for which the ticket is issued, whether occurring prior, during or after the event. The ticket holder voluntarily agrees that the management, venue, event participants, DesignMyNight (WFL Media Ltd) and all of their respective agents, officers, directors, owners and employers are expressly released by the ticket holder from any claims arising from such causes.
2. Tickets are issued subject to the rules and regulations of the venue.
3. Please check your tickets, as mistakes cannot always be rectified.
4. Occasionally, events are cancelled or postponed by the promoter, team, performer or venue for a variety of reasons. If the event is cancelled, please contact us for information on receiving a refund from the responsible party. If the event was moved or rescheduled, the venue or promoter may set refund limitations. It is your responsibility to ascertain the date and time of any rearranged event.
5. The venue reserves the right to refuse admission and may on occasion have to conduct security searches to ensure the safety of the patrons.
6. Every effort to admit latecomers will be made at a suitable break in the event, but admission cannot always be guaranteed.
7. We regret that tickets cannot be exchanged or refunded after purchase.
8. Tickets are sold subject to the venue or promoter's right to alter or vary the programme due to events or circumstances beyond its control without being obliged to refund monies or exchange tickets.
9. If this ticket is re-sold or transferred for profit or commercial gain by anyone other than the promoter, venue management, DesignMyNight or one of their authorised sub-agents, it will become voidable and the holder may be
refused entry to or ejected from the venue.
10. The venue may operate a No Smoking Policy.
11. The promoter, venue management and DesignMyNight accept no responsibility for any personal property.
12. The event listed on the purchased ticket is strictly for ticket holders who are over 18 years of age. Identification may be required.
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